How to support and retain direct partners beyond commission

As a Deriv Master Partner, you can create a more useful experience for the people who join through your link. Share practical Academy resources, build an optional learning community, host events, and recognise useful contributions. These actions help partners build confidence, stay engaged, and apply what they learn.

You do not need to provide one-to-one support to every person. Instead, create support that people can access when they need it: a resource page, a voluntary community group, regular learning sessions, and educational challenges. The stronger and more useful these resources are, the more likely capable partners are to return and participate.

Deriv pays Master Partners a separate fixed 7.5% override on commissions generated by their direct sub-partners. Beyond that financial structure, useful learning opportunities, recognition, and a sense of community can give partners additional reasons to stay connected. Read how the Master Partner programme works.

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Quick summary

• Create a resource hub with Academy articles, event links, templates, and approved materials
• Build a voluntary community where partners can access learning and share useful ideas
• Host simple recurring events, such as Q&As, resource walkthroughs, or workshops
• Use non-financial recognition, including badges, certificates, community spotlights, and contributor opportunities
• Run educational challenges based on useful content or learning, not sign-ups, deposits, trading volume, or commission
• Review Partner’s Hub activity monthly to understand overall network trends and improve your support resources

Why commission alone is not enough

Commission explains the financial structure of the relationship. It does not automatically give a new partner confidence, useful resources, or a reason to remain involved. A person who joins through your Master Partner link may not know where to find practical guidance. They may also have questions about content, community-building, responsible promotion, or the Partner’s Hub.

Instead of trying to identify every account ID shown in the Hub, create a visible support experience that partners can choose to access. This gives them a reason to stay connected without making the community feel like a verification exercise.

Create an opt-in support layer

An effective support layer should be useful even when you do not know exactly who joined through your link.

Build a resource library around practical partner work

Create one simple place where partners can find useful materials. This could be a web page, a pinned community post, or a shared resource directory.

Include:

• Relevant Deriv Partner Academy articles
• Links to upcoming Deriv events and webinars
• Approved marketing materials and content resources
• A short guide to finding and using the Partner’s Hub
• Educational templates, such as a content-planning worksheet or community-post checklist
• Clear links to official Deriv support where appropriate

The resource library should reduce repetitive questions. It should not promise a personal review or special access that you cannot provide consistently.

Use a voluntary community group without filtering members

A community group can be useful, but it should not become a tool for checking who joined through your Master Partner link. Instead, make the group useful enough that people choose to participate.

A voluntary Telegram, WhatsApp, Discord, Facebook, or other appropriate community can offer:

• A weekly Academy article or learning prompt
• Reminders about relevant Deriv events
• Educational discussions about content, audience-building, and responsible promotion
• Peer questions and shared learning
• Announcements about non-financial challenges or workshops

Deriv’s own Academy guidance highlights channels such as Telegram, WhatsApp, and Instagram as places where partners can build educational communities. Read the social-channel guide.

Set clear community boundaries

A useful community needs simple rules. For example:

• Share educational and responsible content
• Do not make earnings guarantees or pressure people to sign up
• Do not share personal account details or screenshots containing unredacted information
• Respect other members’ privacy
• Use official Deriv support channels for account-specific issues
• Keep discussions focused on learning, resources, and responsible promotion

Use events to help partners improve their skills

Events give partners a reason to return, even when there is no one-to-one contact. You do not need to host a large webinar every week. A predictable, useful rhythm is more important than complexity. 

A simple monthly schedule could look like this:

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Recognise behaviours that make partners better partners

Non-financial recognition can make people feel seen without changing commission rates or creating financial pressure. The recognition should focus on useful participation, learning, and responsible work. It should not be tied to sign-up volume, deposits, trading volume, first-time traders, or commission totals.

Examples of non-financial recognition

• A certificate for completing an educational challenge
• A community badge, such as “Resource contributor” or “Learning champion”
• A spotlight on a useful educational post, with written permission
• An invitation to share a community-building method in a group session
• Early access to a new content template or resource pack
• A place in a partner roundtable or workshop
• Recognition for helping another community member understand a resource

Recognition works best when it is specific. Instead of writing “Great work”, explain what was useful:

“This community guide clearly explained risk management in simple language and gave members a practical next step.”

Only recognise a person publicly if they have agreed to it. Never publish account IDs, financial information, or personal details from the Partner’s Hub.

Run learning challenges, not performance contests

Learning challenges can create momentum when they are voluntary, transparent, and based on learning or content quality. A good competition asks participants to create something useful. It does not reward people for driving deposits, trading activity, or raw referral numbers.

Suitable competition ideas

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Before launching a competition, check current Deriv policies and local requirements. Make the entry criteria, selection process, and recognition clear. Avoid any format that could encourage misleading promotion or make trading activity look like a contest.

Use the Partner’s Hub for overall signals, not individual outreach

The Master Partner area of Partner’s Hub can help you review total active sub-partners, Master Partner earnings, and contribution data for a selected period.

Use this information to ask broader questions:

• Is overall activity increasing, steady, or declining?
• Are the resources and events you share still relevant?
• Do you need to create a clearer start-here guide?
• Is there a recurring topic that deserves an Academy article or workshop?

Supporting direct partners goes beyond sharing a referral link or checking a monthly report. Give people useful resources, a place to learn, and recognition for the effort they choose to contribute. When your support is practical, voluntary, and focused on responsible growth, you create more reasons for capable partners to stay involved and keep developing their own communities.